The summer season is frequently a busy one, between cooling season and customers motivated by home improvement projects. However, it's just as important to maintain marketing momentum during your busier months as it is during slower periods, especially during the unpredictable nature of our current era. Join Energy Circle Founder and CEO Peter Troast as he discusses marketing tactics and strategies to ensure you're prepared to capitalize upon the warmer months and ensure your marketing strategy remains strong and successful year-round.

Presentation by Peter Troast.

Peter Troast is the founder and CEO of Energy Circle. Peter is recognized as one of the country's foremost authorities on marketing for home performance, HVAC, and other efficiency related contracting companies. He authors the widely-read Energy Circle blog and is a passionate advocate for the power of the whole-house home performance business model. He and his team work with over 350 companies in 49 states to grow their business through services like website design and development, search engine optimization, lead generation and strategic content production. He is a popular and high ranking speaker about marketing for contractors at HPC, RESNET, ACCA, BPI and EGIA conferences and events. For 2015, he received the Tony Woods Award for excellence in advancing the home performance industry.