BPI's Marketing Hub
Website Navigation Webinar, Homeowner Outreach, and Other Updates
By Hannah C. Wood
Thank you to those of you who joined our webinar on the new bpi.org for Industry Professionals! If you missed it, you can watch it by clicking here. It’s just 30 minutes long and shows you how to quickly navigate the website and use the new locator tool.
No time to watch the webinar? Please read our May/June newsletter that included helpful navigation charts.
So, you’ve asked us before and we want to keep the conversation going on homeowner outreach and education.
What is the top referring search to the BPI website for homeowners (bpihomeower.org)?
Facebook.
What is BPI working on now for homeowner outreach and education this month?
- Uploading and optimizing the new locator tool to bpihomeowner.org so customers can find you
- Growing our social media presence to educate homeowners with relevant information about healthy homes and home performance
- Soliciting you, and other home performance experts, to write for our blog, which informs homeowners and will direct them to the new Find a Contractor locator tool
What are a few things I, as a BPI Certified Professional or a BPI GoldStar Contractor, can do to engage homeowners?
- Get listed on Yelp or other review sites where homeowners search for contractors.
- Plan ahead: 2018 is coming! At which home shows will you exhibit and speak?
- Consider pooling resources with other BPI Certified Professionals in your area to offer discounts for bulk jobs
Reminder: In February, we emailed you a link to download new, digital-friendly logos for:
- BPI Goldstar Contractors
- BPI Certified Professionals
- BPI HEP (Crew Leader, Energy Auditor, Quality Control Inspector and Retrofit Installer Technician)
- CEU Providers
- Listed Product
- BPI Test Centers
Don’t have the new logos? Contact BPI Client Relations to get the logos today!
Cheers,
Hannah C. Wood
Industry News
Building Performance News and Discussion
By Quinn Korzeniecki
BPI News
BPI is proud to welcome Lynn Griffith as its new Director of Client Relations. Lynn has been a part of the BPI team since 2010. She was previously responsible for the delivery of our national certification program and overseeing the Client Relations Representative team in her previous role as Manager of Client Relations. She has a background in management in the private banking industry and previously managed the Home Care division with a medical supply company.
Check out our free webinar (worth 0.5 BPI CEUs) on Wednesday, July 19th from 12-12:30pm EST for BPI stakeholders to discuss the pros and cons of working with lead generation websites, such as HomeAdvisor and Porch.com. Click here to register for free.
BPI is hiring a home-based Technical Relations Representative in Florida. This individual will serve as a technical resource for BPI staff and for BPI’s client base and stakeholders outside of the organization. Applicant must reside in Florida. Read more about this posting and view other available jobs across the country on our Jobs Pages.
Industry News
The U.S. Department of Energy’s Home Energy Information Accelerator (HEIA) is working to make reliable home energy information available in the marketplace. Both national and regional partners are working to expand the availability and use of reliable home energy information at relevant points in residential real estate transactions.
Presidential budget cuts could alter when certain industry standards go into effect, such as those regarding more efficient ceiling fans, residential central air conditioners and heat pumps, and pool pumps.
Looking for a place to talk home performance with others in the industry? The Home Performance Coalition is hosting the new Home Performance Forum, which replaces the RESNET BPI - Energy Audit and Home Performance LinkedIn Group, offering a platform for discussion for all home energy professionals.
An ACEEE scorecard report ranked the most and least efficient utilities across the nation, with Eversource Massachusetts and National Grid Massachusetts topping the list and Alabama Power and Dominion Power in Virginia proving to be the most inefficient.
Tech Talk
What is vapor permeance? Watch this 7-minute video to learn how moisture moves through materials and what it means to walls and roofs.
Read up on the physics of air flow when it's constrained by ducts as the first step in the HVAC duct design process in this article by Energy Vanguard's Allison Bailes.
About the Author
Quinn is the Senior Communications Associate for BPI. Would you like to write articles to engage homeowners about home performance? Contact Quinn to contribute to BPI's Homeowner Blog.
Partner News
2017 HPC Southeast Home Performance Conference & Trade Show Comes to South Carolina
By Home Performance Coalition
The Home Performance Coalition (HPC) in partnership with local host, South Carolina Building Performance Association (SCBPA), is excited for the 2017 Southeast Regional Home Performance Conference & Trade Show at the TD Convention Center in Greenville, SC on September 28-29, 2017.
Join industry leaders, along with fellow weatherization professionals, home performance contracting businesses, builders and remodelers, program administrators, and others working in the residential energy efficiency industry, for a cutting edge educational experience.
On day one of the conference, we will discover best practices in building science and methods to improve a home’s indoor air quality, comfort, and efficiency, along with strategies to run a home performance business efficiently, specifically tailored to the southeast.
On day two, we will discuss state and regional policy and program updates; state and local rebate, incentive and utility program opportunities, as well as steps your company can take to benefit from local MLS "greening" and appraisal efforts.
You can register to attend the conference by clicking here. Following are the registration prices and date cut-offs, as well as information on available discounts:
- Regular Registration: $275 (after 9/1/17, goes up to $325)
- One-Day Pass: $175 (after 9/1/17, goes up to $200)
- Day Two Ticket: $125 (after 9/1/17, goes up to $150)
Register today! Become a part of the home performance and weatherization conversation as we work together to strengthen the industry through education, networking and new ideas. Grow your business and enhance your career in South Carolina!
About the Author
Lindsay Flickinger is the Director of Marketing and Communications for the Home Performance Coalition (HPC). HPC collaborates with like-minded organizations to ensure all homes are healthy, comfortable, and energy-efficient through research, education and outreach. HPC also organizes regional and annual conferences that bring together industry leaders to exchange ideas, solve problems and build momentum for the rapidly-growing residential energy efficiency industry.
Stump the Chump
Let's Play Stump the Chump!
By BPI
We had many close responses to April's Stump the Chump challenge!
As a reminder, a DIY homeowner had a question about condensation accumulating in his attic from his 4-season room. He wonders why, when he heats the room, he finds frost in the attic.
The quickest, most accurate response came from Justin Lindall, BPI Building Analyst and Quality Control Inspector, at Community Action Partnership of Ramsey & Washington Counties.
Justin says, "As the room is heated, moisture from the room and stored in the wall assembly is moving through gaps in the wall's vapor barrier and likely through an unsealed top plate. This warm moisture-laden air is then condensing on the adjacent attic roof deck. Fix this by recreating an uninterrupted vapor barrier. Seal the wall's top plate and potential entry points using caulk or foam. If it is not accessible, I would drill and densepack the top 2' of the wall. Dense packing would provide enough of an air barrier to keep the moist air from reaching the attic."
Thank you to everyone who submitted a response!
Let's Play July's Stump the Chump!
This month's stumper has stumped us all! It comes from Glenn Dickey, Residential Buildings Technical Director at CSRA with 25+ years of experience diagnosing and solving residential energy efficiency, comfort, and IAQ problems. He is the technical lead for the U.S. Department of Energy’s Home Energy Score program.
Glenn has lived in his house for 17 years. About 4 months ago, the paint on the ceiling along an outside wall and under an unconditioned attic started peeling. The area over this wall is poorly air sealed and insulated with R-11 fiberglass batting. It is on the north side, gable end of the house, and the peeling area runs about 2 feet long and 2 inches wide on some spots.
What could be causing this issue?